Basil is an online rental solution for all the endowing needs including furniture, furnishings, home appliances, tools, clothes, etc! Basil is for today’s new generation which moves from city to city with the mobile culture in hand.
Where the online market has hiked up drastically, the rental services have piqued their arcade as well. Basil, however, rides on the mantra ‘keeping up with the market trends.’
Basil is an e-commerce website with two platforms. One for the user and the other for the owner. It’s an online rental podium. Taking a considerable amount of time, to understand the need of this generation, Basil created an application where one can be a user as well as the owner.
The user can rent anything they need, whereas the owner can put things for rent.
The model works in the same way, where a user comes online and has to pay a negligible refundable deposit to start renting a few products.
The user-centric model of Basil works in a simple way, where a consumer comes online and will start renting a few products of their choice. User flow for Basil was made after considering the needs of the customers.
The vision for designing the basil project was to create an excellent user experience. Keeping the user as our major concern, the user experience was the main focus of this project. Basil is very convenient to use and has zero difficulty level to search for anything on it. In an era where jobs, education, travel, etc make us change the place and in such a short amount of time, it is feasible to rent the things one might need for day-to-day life.
Validating The Problems
With every step, there were few challenges we faced. Some of them were such-
Maintaining the time slot.
Managing the rented products.
Tracking the product exchange.
Misjudging overall costs and overspending.
Keeping a periodic check.
Maintain a list of products and divide it categorically.
Putting a penalty for every object lost.
Managing the product listings.
We created an interactive website for Basil. The website designed in Jade green and white gave the brand a dignified and graceful look. Since our client is also a UI/UX developer, they were aware of all the complexities and challenges we faced during the development process. Also, our client’s requirements were straightforward and minimalistic. They needed the list of items that were rented and were put on for renting. Provided the necessary data, we created the website where all of their needs were fulfilled and gave their product a classy and sophisticated look.
Jade Green color is the color of trust and confidentiality, tact, and diplomacy. Something we believe in and work upon. Our hard work brings trust to our clients. Jade green indicates a generosity of spirit. It increases worldly wisdom and understanding, assisting in the search for enlightenment. We chose this color because it resembles our work culture. The final product gave out.
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Anuyat team is graced with a few amazing designers and developers. They were compromised with the job but understood what we wanted at the first interaction. They are friendly to talk and respond very well to the feedback. We would work with them again!